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Can Internet Marketing on Long Island Really Affect Your Business?

Can Internet Marketing on Long Island Really Affect Your Business?

Latest News, SEO
Recent data from InternetLiveStats.com shows that the total number of internet users worldwide is closing at 3 billion, which is barely 40 percent of the world population. In time, every household will have quick access to the Internet and such a breakthrough could mean the end of traditional business marketing. As to how this can impact your business, Zev Gotkin of the HuffingtonPost.com provides some interesting facts: "As consumers are increasingly turning to resources like social media and mobile applications to glean information about products and services, a brand's online presence is more important than ever before when it comes to establishing a solid reputation -- and some companies are looking to help along the way." The first and most obvious reason why internet marketing should be the new marketing…
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2 Businesses Who Are Attaining Real Positive Social Impact

2 Businesses Who Are Attaining Real Positive Social Impact

Latest News, Marketing
What is Social Impact? The dictionary defines social impact as 'The effect of an activity on the social fabric of the community and well-being of the individuals and families'.  This is a pretty broad definition since social impact can truly mean different things to different people.  Positive social impact is about making improvements in people’s lives.   It's about helping others by taking  responsibility for our role in making the world a better place, whether we are an individual or an organization.   Regardless of how you define it, true social impact is all about change. The Social Impact movement is a big thing these days.  People are wondering how to make the world a little better.  They are using new technologies and searching for ways to create positive change in the…
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What’s the Plan for Your Health & Wellness Business?

What’s the Plan for Your Health & Wellness Business?

Marketing, SEO
Everyone wants to be healthy, feel more energetic and live longer.  Very few will disagree when asked if these things are important!  Statistics show that 4 out of 5 internet users have searched the web for health care information and terms involving health care continue to be high among web searches.  It's little wonder that the health and wellness industry continues to be one of the largest and fastest growing industries! What happens when an industry experiences such growth and profit?  It also experiences a growth in competition.  A growing number of businesses are popping up online offering supplements, programs and information targeted towards the market of consumers who are reaching out via search engines and social networking sites for more information.  Are you wondering how you're going to compete?…
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Need More Sales?   Here Are 5 Ways Social Media Can Make It Happen

Need More Sales? Here Are 5 Ways Social Media Can Make It Happen

Social Media Marketing
Do you ever wonder why social media marketing is so important?  You didn't build your business to spend hours online each day chatting with strangers.  Yet everywhere you turn these days it seems that's exactly what you're being told to do.  Social networking is about more than just making friends.  When implemented strategically it can truly level the playing field for small and medium sized business owners, allowing them to easily compete with much larger brands. In today's down economy most business owners can agree that finding new clients is tough.  The competition is fierce and the results from outbound marketing efforts such as advertisements and cold calling have diminished greatly.  Does your business need to make more sales?  Here are 5 ways social media can make that happen for…
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Social Media Marketing Mistakes That WILL Cost You Big Time!

Social Media Marketing Mistakes That WILL Cost You Big Time!

Social Media Marketing
The promise of social media marketing is your message organically and affordably delivered to your market in a way that encourages sharing and increased exposure for your business.  That means your message gets in front of the people who really matter and they share it with more people who really matter!  Sounds good, doesn't it?  It can happen!  In fact it's happening every day! According to Social Media Examiner, 90% of marketers indicated that their social media efforts increased more exposure for their business. 92% marketers say social media is crucial for their business. (Social Media Examiner, 2015) So why do so many people fail?  Why is there still doubt about the effectiveness of social media as it relates to business?  The answer is simple.  Social media only works if you…
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How to Increase Your Business Visibility with YouTube

How to Increase Your Business Visibility with YouTube

Marketing
According to Vidyard, an average of 18 videos are published by businesses each month (https://www.vidyard.com/blog/16-video-benchmarks-need-to-know-infographic/) and close to 50% of people search for videos that is related to a product before walking into a store. The total number of people who use YouTube is more than 1 billion and 900 million unique visitors each month (https://www.statisticbrain.com/youtube-statistics/).  YouTube alone logged a trillion hits!  If you haven't yet considered using video to boost your online visibility then it's time to start! Video is one of the most powerful online media options available for persuasion.  There are many reasons why video is so engaging!  It can humanize an organization as well as provide valuable information for your market.    It can quickly and affordably help you educate your target audience, share information and company…
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WordPress Resources at SiteGround

WordPress Resources at SiteGround

Web Design
WordPress is an award-winning web software, used by millions of webmasters worldwide for building their website or blog. SiteGround is proud to host this particular WordPress installation and provide users with multiple resources to facilitate the management of their WP websites: Expert WordPress Hosting SiteGround provides superior WordPress hosting focused on speed, security and customer service. We take care of WordPress sites security with unique server-level customizations, WP auto-updates, and daily backups. We make them faster by regularly upgrading our hardware, offering free CDN with Railgun and developing our SuperCacher that speeds sites up to 100 times! And last but not least, we provide real WordPress help 24/7! Learn more about SiteGround WordPress hosting. Wordpress Tutorial and Knowledgebase Articles WordPress is considered an easy to work with software. Yet, if…
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